I’ve featured articles from Alex previously around the AMP argument, and this time around he’s making even more sense. It would be great to have the option to switch AMP off… after all Google are trying to improve the User Experience with this approach, so if the improved user experience is not using AMP then let the masses have the opportunity.
My issue with AMP being used inside Google the Search engine, that I use very heavily on my mobile phone. My issue is with the fact that I have to add two extra click to my browsing experience on Mobile Google, to get the desired behavior.
I am not asking for Google to get rid of AMP, but it would be VERY NICE if I could disabled itAn excerpt from Please Make Google AMP Optional