I’m pretty sure you’ve heard of this communication tool called Slack, right? Well, it’s kinda popular. Check out how they rebuilt it and managed to shave 53% off their pricing page load time!

Illustration of 3 people riding a tandem bike with a flag.

We implemented a redesign while overhauling all the under-the-hood code. Our aim was to address a few goals at the same time: deliver a consistent rebranded experience while tackling critical improvements to site architecture, code modularity, and overall performance and accessibility. This would afford us a new foundation for several important company initiatives, including internationalization.

An excerpt from Rebuilding

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