Improving URLs for AMP pages

Google are looking to implement the ability for AMP results to be served from their original URLs rather than the prefix. This is the number one complaint that they hear about AMP, so it’s great that they’re working towards a solution. At the moment, however, that solution is based on the Web Packaging standard which isn’t supported by any browsers (yet).

TL;DR: We are making changes to how AMP works in platforms such as Google Search that will enable linked pages to appear under publishers’ URLs instead of the URL space while maintaining the performance and privacy benefits of AMP Cache serving.

An excerpt from Improving URLs for AMP pages

View original article

Subscribe to our Newsletter

Add your email address and receive an email every Friday covering off everything worth knowing about building your websites responsively.